What we do

At Cookie Jar & A Dream Studio, we believe sports have the power to change lives and we harness that power through transformative storytelling. As award-winning producers and creative partners, we develop, produce and finance bold, authentic stories that place sports at the heart of culture.

How and why?
We do it

Whether creating original IP, acquiring true stories, or partnering with visionary filmmakers, our mission stays the same: championing content that is genuine, relevant, and emotionally resonant. We’re not bound by format — long form, short form, scripted or unscripted — the story always leads the way.

For us, sports are more than competition — they’re universal stories of hope, resilience, and connection. At Cookie Jar & A Dream Studio, we don’t just make sports content — we tell stories that inspire us all, long after the final whistle blows.

About Cookie Jar &
A Dream Studio

Our name reflects the heart of the “American dream” success story. DICK’S Sporting Goods began in 1948 when 18-year-old Dick Stack, working at an Army surplus store in Binghamton, New York, was asked to create a list of fishing products. When he shared his ideas, the owner dismissed him as a “dumb kid.” Upset, Dick went to his grandmother’s house, where he had spent much of his childhood, and explained what happened. She asked how much it would cost to open his own store. When he said $300, she gave him her life savings from a cookie jar and said, “Chase your dream and do it yourself.” With that and his determination, Dick opened his first bait-and-tackle shop.

By the late 1970s, he had expanded the product line to resemble what you find at DICK’S Sporting Goods today. From humble beginnings, authenticity and drive sparked our storytelling journey. At Cookie Jar & A Dream, we believe it’s not where you finish, but how you got there that truly matters.

Love the competition but driven by the work

Close-up of a young woman wearing a gray beanie and green jacket, standing outdoors with a football team in the background.
A man in a black hoodie with a logo, looking at the camera, with a background of blurred lights, and his finger appears to be touching a glass surface or screen that reflects or displays blurred circular light patterns.
Lacrosse players celebrating on the field, some lifting a teammate while others stand nearby, wearing helmets and jerseys with numbers.
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Coach Dunn motivates Dontae Angus.png
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DICK’S Sporting Goods made history as the first consumer brand to win a sports Emmy for outstanding sports documentary…

and remains the only Fortune 500 consumer brand to earn two Sports Emmys for original films.

Our work

  • The We Could Be King poster.

    We Could Be King

    Sports Emmy Awards 2015
    Winner I Outstanding Short Documentary

    Clio Awards 2014
    Grand Clio, Integrated Marketing

    award-icon

    Watch Video
  • The 'The Turnaround' poster.

    The Turnaround

    Sports Emmy Awards 2025
    Winner I Outstanding Short Documentary

    Outstanding Camera Work
    Nominee

    Outstanding Music Direction
    Nominee

    Critics’ Choice Documentary Awards 2024
    Nominee

    Best Sports Documentary & Best Short Documentary.
    Nominee

    Hollywood Music in Media Awards 2024
    Nominee

    Best Original Score
    Short Film Doc

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    Watch Video
  • Poster for the documentary film "Keepers of the Game," showing three people holding lacrosse sticks against a cloudy sky with flags flying, and the title in large blue letters at the top.

    Keepers Of The Game

    Cannes Lions International Festival 2017
    Bronze Lion | Entertainment Category

    Red Nation Film Festival 2016
    Winner

    Courage Award
    Nominee | Best Documentary

    Sports Emmy Awards 2017
    Nominee | Outstanding Long Sports Documentary

    Watch Video
  • The Home And Away poster.

    Home And Away

    El Paso Film Festival 2018
    Winner

    Grand Jury Prize
    Best Feature Film

    Dallas International Film Festival 2018
    Nominee

    Grand Jury Prize
    Documentary Feature

    Watch Now
  • The Gold Within poster.

    Gold Within

    Our film kicked off our award-winning Olympics campaign where we used Kerri Walsh Jennings as our spokesperson.
    The Film premiered in LA with news and media.

    Watch Now

Our work

Meet the team

A photo of Mark Rooks.

Mark Rooks

VP CREATIVE, SPONSORSHIPS AND ENTERTAINMENT

Mark Rooks is a seasoned marketing leader with extensive experience in brand building and strategic partnerships. He drives innovative marketing campaigns and storytelling to connect with athletes and sports fans...

A photo of Rebecca Covington.

Rebecca Covington

SENIOR DIRECTOR CREATIVE PRODUCTION AND ENTERTAINMENT DEVELOPMENT

Rebecca is a lifelong athlete and former collegiate rugby player whose passion for sports fuels her work behind the camera. With a background in sports broadcast production for...

Frank Igrec

DIRECTOR CREATIVE & ENTERTAINMENT

With over five decades immersed in the world of sports, Frank brings the unique perspective of a lifelong athlete — from competing in his youth as a dedicated three-sport athlete to reaching the heights of Division I athletics.

Let’s
collaborate